Halley House
A contemporary art gallery platform bringing Mexico City exhibitions and artists to a global audience
Background
The Challenge
Halley House, an independent contemporary art gallery in Mexico City's Roma Norte neighbourhood, needed a digital presence that matched the quality and tone of their curatorial programme — one that could communicate the depth of their artist relationships, upcoming exhibitions, and international fair participation to a global audience.
Project Goals
- Design an editorial-quality platform reflecting the gallery's curatorial identity
- Showcase current and upcoming exhibitions with rich visual storytelling
- Build individual artist profile pages for all represented artists
- Communicate international art fair presence across ZONA MACO, Frieze, and Art Basel
- Enable visitor planning with opening hours, admission info, and private viewing bookings
What We Integrated
How We Solved It
Our Approach
Delivered a refined gallery website with an editorial layout, exhibition archive, and artist profiles that reflects the gallery's commitment to slowness and long-term artistic development.
Designed a minimal, editorial layout with full-bleed exhibition photography and considered typography
Built individual exhibition pages with curatorial texts, artist statements, and artwork galleries
Created artist profile pages for all 14 represented artists spanning painting, sculpture, textile, video, and photography
Integrated an international art fairs section covering ZONA MACO, Frieze, and Art Basel venues
Implemented visitor information with opening hours, free admission details, and private viewing booking
Technologies Used
Capabilities
What We Built
Every feature was designed to solve a real user problem and deliver measurable business value.
Exhibition Pages
Dedicated pages for each show with curatorial texts, artwork galleries, and artist statements.
Artist Profiles
Individual pages for each of the 14 represented artists with biographies and selected works.
Art Fairs
Dedicated section covering international fair participation at ZONA MACO, Frieze, and Art Basel venues.
Visit Planning
Clear visitor information including opening hours, free admission details, and private viewing booking.
Exhibition Archive
Browsable archive of past exhibitions for collectors, curators, and researchers.
Editorial Layout
Full-bleed photography with typographic hierarchy that reflects the gallery's curatorial philosophy.